Tour operators and travel agencies benefit from tailor-made river cruises without having to own or operate their own fleet. UNITED WATERWAYS acts as a white label operator and provides cruise ships that are operated under the brand name of the respective provider. Guests enjoy high-quality trips, while the travel agency or tour operator retains full control over branding and customer relations.
Read the full article and watch the interview with our CEO Sascha Gill at ITB Berlin 2025 here.